"Open on a beach" was always the first line in every script presented to our clients at WestJet. Eventually a suitable project came up and we got to go to Disneyland. I worked with WestJet from 2007 to 2008 while employed as Creative Director at TAXI Calgary. I worked with Trent Burton, my Co CD, on everything from TV campaigns to their annual report. It was a great experience being part of the team that developed the "Owners Care" campaign.